It’s your fault for providing a great service. 
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Many thanks for your advices. It is not cold users
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Isn’t this just another word for usolicited email, or spam? 
Depends on how it’s done, if you do it well, no.
Cold Outreach is the digital version (and more personalized) version of Cold Door.
I realize you might not be familiar with the term, so in short cold door is the everyday salesperson that shows up at your company to present services and, or products.
A well done cold outreach is done with personalized emails that speak to your business in particular.
While SPAM, is a generic email sent to everyone.
Oh, targeted spam … 
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I’d accept that description 
…but I shouldn’t…
or… legal spam
This is why your description is acceptable.
This guy claims he’s doing cold email. 450k emails I’d bet my balls he is not doing cold email, he probably consider cold email to use the real name of the business or person to which the email belongs to. THAT IS NOT cold email.
OHHH and he sells Master Classes on Cold Email… so now I know…
I receive quite a few “cold outreach” emails claiming in small types some variety “you receive this because it’s legal for us to send it to you since you use a generic looking company email address” – still I can tell they must have bought the address(es) from questionable source(s) …
Naturally, I just make a note to never buy from that company and report it to Spamcop.
(I also find it interesting when someone presents business opportunities while referring to my company web page, where I quite explicitly state that I’m not looking for business partners or opportunities.) 
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I love getting emails offering my company software development…despite the fact that my company offers software development hahaha.
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Well, the way I see Cold Email is [process].
I did it a couple times as practice, never scaled and not really into it. But I keep it as a possbility.
Select a niche
Buy contacts that fit the niche
Visit each one of those contacts websites and try to learn about their business.
Prepare a campaign for each particularity (multi-step and so on)
Write a copy for each particularity and each email will address the person I’m targeting (i.e. owner), the business, and how I envision that I could contribute.
…done.
But what people ussually do is.
Buy contacts
Create a generic copy with [name] and [business] placeholder.
Done.
Most days I receive the following proposals.
- First spot on Google
- Expand “my team” with countless gurus
- Build me a site for a few quid.
- LINK Placement on HUGE sites that every Fortune 500 want to have a link on
I used to get Viagra ones, but now those were replaced by facemasks offers.
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… Especially web dev services, with a crappy looking HTML email …
On the other hand, I don’t buy from/invite in cold door sales persons either …
I think I have yet to receive any un-asked-for offer I found interesting. (I like to research, ask people I trust, and then buy.)
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How would you rotate ip’s? multiple smarthosts in exim?
“I’d like some Cold Outreach, hash brown and eggs, over easy, thanks!” 
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We use ZoneMTA for that job. Previously we used a hostname with a bunch of A records to randomly send to a bunch of postfix instances (using postmulti).
cool thanks! Gonne look into that.
One of the main plus using ZoneMTA over postfix is zone is able to detect rejects due to blacklisting and retry on a different ip.
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I tried getting that working in exim. Well I gave up. This looks way better.
What would be the preferred way of running this? Running zonemta on every directadmin server. Or run one instance and let all directadmin servers deliver mail to that one zonemta (using private Networks)?